HAVNENS FISKEHUS
Raasted Single Batch er en ølserie der primært henvender sig til et øl-drikkende connoisseur segment.
Jeg ønskede, at æstetikken i emballagedesignet skulle komplementere den fyldige og balancerede smag, som er karakteristisk for denne premium-serie. Derfor valgte jeg en mørk monokromatisk farvepalette kombineret med et simpel geometrisk mønster og typografi, der skiller sig ud i den gylden farve.
Havnens Fiskehus´s approached me to create a brand identity for their new fish butchery. The ideology of butchery is built upon sustainably, caught fish and the WHOLE fish. Havnens Fiskehus strives to create the best fish experience. Skilled fish butchers and chefs works experiments with cutouts, dry aging and created new fish delicacies with the best seasonal products. Their heritage dates back to the 1930s and together with their modern approach I wanted to create a visual context that embraced both aspects and a distinct identity emerged. The iconic logomark, the customized courier display font and the crafted illustrations creates a subtle balance between their heritage and their modern take on fish mongering..
Raasted Single Batch er en ølserie der primært henvender sig til et øl-drikkende connoisseur segment.
Jeg ønskede, at æstetikken i emballagedesignet skulle komplementere den fyldige og balancerede smag, som er karakteristisk for denne premium-serie. Derfor valgte jeg en mørk monokromatisk farvepalette kombineret med et simpel geometrisk mønster og typografi, der skiller sig ud i den gylden farve.
Brand Identity
Illustration
Packaging design
Website
Spatial
© 2012—2024
© 2012—2024
© 2012—2024
mail@the-pony.com
+45 4140 4070
mail@the-pony.com
+45 4140 4070
mail@the-pony.com
+45 4140 4070
the — pony ApS
Klostergade 70 B (Backyard)
8000 Aarhus C
Denmark
the — pony ApS
Klostergade 70 B (Backyard)
8000 Aarhus C
Denmark
the — pony ApS
Klostergade 70 B (Backyard)
8000 Aarhus C
Denmark
the — pony ApS
Klostergade 70 B (Backyard)
8000 Aarhus C
Denmark