FROM RAW TO SMOOTH
Skinsmoothie is series of creams made from traditional Scandinavian nourishing ingredients such as organic apples, oat, etc.
Raasted Organic caters to a feminine segment. The beer range are infused with different botanical extracts such as juniper, wood sorrel, roses, ginger, elderflower, guarana ect.. The idea behind the visual identity was to effeminate the poetry of organic brewery as well as the freshness and crisp taste of each single beer.
The visual expression takes inspiration from the production of skinsmoothie, where a raw natural ingredient is processed into a smooth and nourishing substance - all-natural and organic. Each cream has its distinct letter representing the product.
SCOPE: Brand identity — Packaging design
What I did
Concept — Brand identity — Packaging design — Printed collateral