CLIENT
Kaffe Kapslen

År: 2021
Kunde: Kaffe Kapslen
Opgave: Naming, Brand identitet, Emballage design

SERVICE
Brand identity
Packaging design

PROJECT
The Coffee Capsule briefed me about these coffee capsules that contain extremely high caffeine content and gave me free rein. One of the concepts I presented was Dynamite Coffee. The concept resonates well with the product's Unique Selling Proposition (USP) and format. Therefore, I designed a simple expression and an identity that clearly communicates this in a simple and subtle way.

Kaffe Kapslen briefede mig omkring disse kaffekapsler som indeholder et ekstreme høje koffeinhold og gav mig frie hænder. Et af de koncepter som jeg fremlagde var Dynamite Coffee. Konceptet ræsonnerer godt med produktets USP og format. Derfor designede jeg et simple udtryk og en identitet, som klart kommunikerer dette på en simpel og subtil måde.

dynamite-ex

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warning1-02
dynamite-inn
logody
dynamite-logo
dynamite-allin
dynamite-top
dynamite-bag3
dynamitess
dynamite-red-open-1
dynamite-10-outro-1

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